Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan.
After the basketball executive posted about his support for protestors in Hong Kong, there have been perhaps unforeseen consequences.
Jordan Brand has made history by signing its first ever Chinese basketball player, Guo Ailun.
In conjunction with Jordan Brand’s 20th anniversary of entering Greater China, the brand has signed its first Chinese basketball player, Guo Ailun.
After a long time without a sneaker deal, it appears Jordan Brand will seal the prized burgeoning star.
Over three decades, the Jordan Brand has been synonymous with basketball excellence and a grassroots commitment to the game.
Unlike players in the United States, Guo Ailun didn't grow up watching highlights of Michael Jordan -- but he'll carry on MJ's ...
Footwear gender equity remains stuck in the past with models from male stars, like Michael Jordan, dominating the market for women’s basketball shoes.
Basketball shoes are fundamental to the sport of basketball.
Each year, Jordan Brand’s new game shoe introduces new design and technologies to advance basketball and help players everywhere.